New Blog: Spatial Semiotics

No Comments

We’ve added a new blog to both the blog roll and the SFL-related links on the sidebar.
We think you should check it out:

Spatial Semiotics: exploring the grammar of the built environment.

What Do Social Semiotics And Pantheism Have In Common?

No Comments

SFL enables us to see a parallelism between pantheism and social semiotics.  

By pantheism, I mean the practice of regarding natural phenomena as if persons: ie as if gods, spirits etc; by social semiotics, I mean the practice of regarding material phenomena, especially human artefacts, as if signs: ie as if metaphenomena. 

In pantheism, natural material phenomena are treated as symbol sources. In personifying such phenomena, the type of symbol source is Senser: ie a conscious participant capable of projecting the content of consciousness. 

In social semiotics, artefactual material phenomena are also treated as symbol sources. Here, though, the type of symbol source is Sayer: ie a participant, not necessarily conscious, capable of projecting the content of consciousness (the sign says x).

Appraisal Theory

1 Comment

Appraisal theory is just a wonderland full of fun and surprise.
— Xinghua Liu

Get Adobe Flash player